01 / 07
The brand, the cart and one clear action.
The tagline leads, the cart sits beside it, and Book the cart and See the menu are the first two choices. A slow ticker of favourites runs underneath, with a pause button.
Case study · Website
A café cart you can book in a few taps.
We designed and built the Little Weekend website: a warm, fast site that shows the menu, the venues and a booking flow that lands straight in WhatsApp.
- Client
- Little Weekend, UAE
- Sector
- Food and drink, mobile café cart
- Services
- UX, web design, build, menu content, search setup
- Year
- 2026
- 5pages: home, menu, booking, about and contact
- 50menu items in 9 sections, with prices in AED
- 3steps from the booking form to a WhatsApp chat
- 3venue types, from sports courts to exhibition halls
A new brand needed a home where people could find it and book it.
Little Weekend is a youth-led mobile café cart that serves coffee, fresh juices, smoothies, energy bowls and bakes at sports venues, campus events and exhibitions across the UAE. With the brand in place, the next step was a website that works as hard as the cart.
Two groups use it. Event organisers and venue managers want to know what the cart brings and how to book it. Guests want to see the menu and find out where the cart will be. Both mostly arrive on a phone.
An organiser should be able to book the cart in under two minutes, from a phone.
- 01
Bookings live in WhatsApp
The team talks to organisers on WhatsApp, so a form that only sends an email would slow every booking down.
- 02
A big menu on a small screen
Fifty items in nine sections had to stay easy to scan on a phone.
- 03
A cart that moves
The cart is somewhere new every week, so the site has to show the kinds of places it goes.
- 04
Trust for organisers
A new brand has to look reliable enough for a venue to hand over a space at a real event.
- 05
Brand from day one
The site had to feel exactly like the cart, the cups and the signs.
How we worked.
We started from the brand and built every page around one action: book the cart.
- 01
Map the journeys
One path for organisers (see what the cart brings, then book) and one for guests (check the menu, find the cart).
2 journeys, 5 pages - 02
Carry the brand
Dark Green and Warm Cream, Bricolage Grotesque headings, DM Sans text and the smiling cup, used just like the brand book says.
One look, cart to screen - 03
Design the menu
Sticky section chips that follow the scroll, clear AED prices and medium and large sizes where they apply.
50 items, 9 sections - 04
Build the booking
A short form with checks on every field. It blocks past dates and opens WhatsApp with all the details filled in.
3 steps to WhatsApp - 05
Polish and launch
Smooth page transitions, motion that respects reduced-motion settings, structured menu data for search and a privacy page.
Launched and live
Brand and design
The cart's warmth, on every screen.
The site follows the Little Weekend brand book to the letter: the hand-lettered smiling logo, Dark Green and Warm Cream, and friendly type. We added a few web-only touches, like a paper-grain texture and soft tinted shadows, so pages feel as warm as the cart.
Warm, not white
Pages sit on Milk Foam and Warm Cream instead of stark white, so the site feels like the cart and its cups.
Green means go
Dark Green carries the main actions, Book the cart and WhatsApp us, so the next step is always easy to spot.
Orange in small doses
Sunny Orange appears only in small accents, like eyebrow lines and ticker dots, never on large areas.
Menus that read like the board
Prices in AED, sizes as medium and large, and the same dark green board look as the menu on the cart.
Brand colours
- Dark Green
#2C3C2CButtons, headings - Deep Green
#223022Footer, bands - Warm Cream
#E4CCB4Venue band, chips - Milk Foam
#FAF6EFPage background - Sunny Orange
#F28C28Small accents - Sage
#55614FSupporting text
Type
- Your happy little stop.Headings: Bricolage Grotesque
- Spanish latte, AED 28Body and menu: DM Sans
- Book the cartButtons and labels: DM Sans
What we built.
02 / 07
A proper café menu, on wheels.
Four groups, from coffee and tea to wraps and pasta, give guests a quick idea of the menu, with one link to the full list.
03 / 07
Wherever people gather.
Sports venues, campus events and exhibitions each get a card, so organisers can picture the cart at their own event.
04 / 07
Fifty items, easy to scan.
The menu reads like the board on the cart. Section chips stay at the top and highlight as you scroll, and every price is in AED.
05 / 07
Book the cart, straight into WhatsApp.
Organisers fill in the date, venue, guest numbers and event type. Each field shows its own error, past dates are blocked, and sending opens a WhatsApp chat with everything filled in.
06 / 07
Three steps to a happy crowd.
A simple timeline shows what happens after a booking: send the details, plan the menu together, then the team sets up and serves.
07 / 07
Say hello, any way you like.
WhatsApp, a phone call or a visit to the base, each one tap away, with opening hours and a map link.
What changed.
Booking in a few taps
Organisers send a complete request from their phone, and it arrives in WhatsApp, where the team already works.
A menu guests can check first
All 50 items and prices are online, so guests know what they want before they reach the cart.
One brand, cart to screen
The site uses the same colours, type and smiling cup as the cart, cups and signs.
Fast and easy to update
Light static pages load quickly on any phone, and the menu and copy live in one file.